Driving AI Adoption in Switzerland

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What is THE SWISS AI MONITOR?
Switzerland's
 
trusted source for navigating AI investment decisions. Acting as a balanced scorecard for AI adoption, it provides a comprehensive overview
 
of the progress and status of Swiss companies across all sectors, empowering decision-makers 
 
with actionable insights.
INITIATING PARTIES

Adressing the current challenges in adapting AI

Knowledge Gap
❌ CURRENT CHALLENGE
Top Leaders often lack clarity on AI investment strategies and and face challenges in identifying the factors that drive successful implementation.
Holistic Perspective
✅ OUR SOLUTION
We combine qualitative and quantitative insights to offer a complete view of AI adoption challenges and opportunities, providing Top Leaders with unique insights.
Adoption Barriers
❌ CURRENT CHALLENGE
Organizations face internal resistance to AI adoption due to fear of job disruption and lack of understanding.
Employee Engagement
✅ OUR SOLUTION
We integrate employee viewpoints to anticipate and address resistance, ensuring smoother AI adoption in organizations.
Navigating AI Hype
❌ CURRENT CHALLENGE
With a lot of buzz around Artificial Intelligence and Generative AI, separating hype from practical applications becomes a significant challenge.
Data-Driven Insights
✅ OUR SOLUTION
Our research focuses on delivering practical guidance for businesses in Switzerland to cut through the hype and highlight AI opportunities.
OUR MISSION

Help Top Leaders navigate AI Investment decisions.

We address the critical questions that most reports overlook: We dig deep into the motivations of board decision-making processes around AI investments, offering insights that directly support strategic planning. Therefore, our findings are invaluable for Top Leaders seeking data-driven decisions on AI adoption.

Continuous

As AI continues to shape industries for years to come, the Swiss AI Monitor provides an ongoing benchmark to track its impact and adoption.

Objective

The involvement of ETH and participating universities ensure independent data collection and objective analysis, rooted in latest academic standards.

Swiss Focus

The Swiss AI Monitor borrows from latest international developments on AI investments to paint a comprehensive picture of the Swiss economy.

Our research is structured across two stages to ensure a comprehensive understanding of AI adoption challenges and solutions.

STAGE 1

Qualitative Analysis

Focus: Interviews with 30+ C-level executives to identify drivers and motivators for AI investments.

‍Outcome:
White paper summarizing the key findings on AI adoption strategies based on the qualitative interviews from Phase 1.
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📅 November 2024 - February 2025

Quantitative Survey

Focus: Survey of 300-400+ industry leaders to quantify AI adoption trends across sectors.

‍Outcome:
Online Portal (Swiss AI Monitor), which consolidates data from the quantitative interviews from phase 2.
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📅 March 2025 – June 2025

STAGE 2

Employee Perspectives

Focus: Survey of 3,000+ employees to identify barriers and accelerators in AI implementation.

‍Outcome:
Enrichment of the Swiss AI monitor with employee data.

📅 July 2025 – December 2025

Become a Partner

As a public-private initiative, the Swiss AI Monitor seeks two companies per industry in Switzerland. Industries include but are not limited to: Healthcare, Banking, Insurance, Mobility, Energy RealEstate Industry and ICT. We welcome support from related organizations and associations.

Ambassador Partnership
Position your company as thought leader for future developments in AI​ and access AI-Monitor
Access to the Online Portal (Swiss AI Monitor), which consolidates data from the research and enables comparison regarding AI adoption
Use of the Swiss AI Monitor visuals and status as an official supporter of the Swiss AI Monitor
Mentioned as partner of the Swiss AI Monitor in all research output
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Lead Partnership
Involvement in sector focus groups and involvement of your employees
+ All Ambassador Partner benefits
Exchange and dialog in focus groups with leading AI experts from ETH/EPFL/HSLU/HEC/UNIL/USI/UGE and decision-makers/SMEs from participating companies/institutions.
Individual senior management dialogue
Inclusion of the views of your employees in the survey in order to identify resistance and opportunities from the user's perspective.
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Become Partner
Academic Partnership
Extended collaboration with profound funding for doctoral student to work on topics of mutual interest
+ All Lead Partner benefits
Extended collaboration with profound funding for doctoral student to work on topics of mutual interest
Direct inflience on research topics of mutual interest.
Involvement in all project stages.
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How does the Swiss AI Monitor support continuous AI development?
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By providing annual evaluations and tracking AI developments over the years, the Monitor sets industry standards and offers companies a clear view of AI’s trajectory in the Swiss market.

Who can benefit from the Swiss AI Monitor?
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The Swiss AI Monitor is designed for senior executives, board members, and decision-makers across all industries in Switzerland. It provides valuable data-driven insights to inform strategic planning and AI investment decisions.

How does the Swiss AI Monitor gather its data?
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The Monitor employs a two-stage approach: conducting qualitative interviews with top management to understand visions and motives, followed by quantitative surveys across key industries to assess adoption barriers and societal perspectives. This methodology ensures a holistic view of AI adoption in Switzerland

What are the partnership opportunities with the Swiss AI Monitor?
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rganizations can engage as Ambassador Partners, Lead Partners, or Academic Partners, each offering unique benefits such as access to AI investment analytics, thought leadership positioning, and opportunities for collaborative research.

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